Ashima Leena is a globally recognized brand dedicated to design. It is an amalgamation of craftsmanship, embellishment, periodic trends and modern style.
As one of the most recognized brands in the country, the label has successfully retailed all over the world. The eponymous designs are synonymous with high fashion and impeccable design sensibility.
It is the coming together of global timelessness and delicate craftsmanship that makes Ashima Leena a brand that speaks of sheer elegance and panache. They are known for their exquisite bridal couture outfits, created in beautiful drapes, in different silhouettes and vivid colors.
Ashima-Leena, being one of the most senior brands of the country, has created a unique style of their own, reflecting the ancient traditions of Indian craftsmanship in a contemporary vocabulary.
Borrowing inspiration from the rich heritage, art, and design of the Indian culture, a diverse approach manifests itself in their creations, which spans across the royal Indian costumes of the 18th century, through the modern, cutting-edge styles of today. They create beautiful and delicate handcrafted masterpieces that are classic and enduring.
‘Ashima-Leena’ combine Indian craftsmanship with innovative western silhouettes to create an enigmatic, distinctive look. The brand's design philosophy strives to bring out the best in every woman through ensembles that are traditional yet contemporary. Emphasis on quality, attention to detail, fabric development and intricate, ostentatious embroideries are the hallmarks of the creativity behind their brand.